Model pricing decisions before they hit the P&L

Pricing Calculator

Simulate price changes, cost shifts, and break-even scenarios in a single, structured model. Instantly see how pricing decisions impact contribution margin, unit volume, and profitability—before making changes in the real world.
Regular price
$249.00
Sale price
$249.00
Regular price
$0.00

The Pricing Calculator is a decision-support model designed to answer one core question:

What actually happens if we change price?

Instead of isolated percentage changes or static break-even math, the tool models pricing decisions in context—capturing how price, variable costs, fixed costs, and volume interact. The result is a clear, defensible view of what must happen operationally for a pricing move to work.

Built for operators, CFOs, and finance leaders who need to evaluate pricing scenarios quickly, consistently, and without over-engineering.

Price change modeling
Simulate dollar or percentage price changes and instantly see the downstream impact on contribution margin and profitability.


Break-even analysis
Automatically calculate the unit volume required to break even under new pricing and cost assumptions.


Cost sensitivity analysis
Test the impact of changes in variable or fixed costs alongside pricing decisions.


Scenario-based structure
Compare outcomes across scenarios without rebuilding models or duplicating logic.


Operator-grade Excel design
Clean inputs, transparent calculations, and no black-box logic—built to support real decisions, not just presentations.

Secure checkout
Immediate download
Satisfaction guarantee
Flexible licensing options
One-time purchase, no subscription
FROM THEORY TO PRACTICE

Turn Pricing Decisions Into a Repeatable, Defensible System

Pricing decisions shouldn’t require rebuilding a new model every time — and they definitely shouldn’t rely on rough math, gut feel, or back-of-the-envelope logic. The Price Change Calculator gives you clean, instant clarity on how price, cost, and overhead shifts affect your profitability.

Enter your product economics, choose a dollar or percent change, and the model recalculates everything: contribution margin, total profit impact, and the number of units required to maintain your current profit level. Every assumption is visible, every calculation is transparent, and every scenario is structured for real operator use.

Whether you're raising prices to offset inflation, discounting to win volume, absorbing a vendor increase, or testing revenue strategies for budgeting, the tool turns complex margin interactions into simple, defensible answers you can act on.

Real Pricing Sensitivity

See exactly how price increases, discounts, cost changes, or overhead shifts impact contribution margin. No guesswork — the tool quantifies every decision instantly.

Fast Volume Impact Analysis

Understand the volume you need to maintain profit if margins compress — or how much capacity you free up when margins expand. Perfect for sales planning and budget decisions.

Clean, Operator-Grade Logic

No macros, no noise, no finance-theory clutter. Just simple, transparent math built for CFOs, FP&A teams, and operators making real pricing decisions.

Ready for Any Scenario

Move quickly from “what if?” to “what now?” The model handles dollar or percent changes, negative or positive, and outputs results that drop straight into decks, memos, and strategy docs.

how it works

From price change to decision clarity—instantly

Enter your baseline pricing and cost structure, apply a dollar or percentage change, and the model recalculates everything in real time. Contribution margin, profit impact, and break-even volume update automatically, giving you clear, defensible answers without rebuilding models or duplicating scenarios.

Enter Your Baseline Economics

Start with your current pricing, variable costs, and fixed overhead. The model establishes your baseline contribution margin and profit before any changes are applied.

Apply a Price or Cost Change

Instantly see how the change affects contribution margin, total profit, and the number of units required to maintain or improve results.

See the Volume & Margin Impact

Instantly see how the change affects contribution margin, total profit, and the number of units required to maintain or improve results.

Key Features

Price & Cost Sensitivity Modeling

Test dollar or percent changes to price, cost, or overhead — and instantly see the impact on contribution margin, profit, and required volume.

Break-Even & Volume Impact Analysis

Calculate how many incremental units you’d need to maintain profit when prices fall or costs rise — or how much margin headroom you gain when prices increase.

Single-Input Workflow

A single dropdown and input field controls the entire scenario. No conflicting entries, no multi-cell logic to maintain.

Built for Real Operators

Clean math, zero macros, and no extra layers. Everything is fully transparent and easy to follow for CFOs, FP&A, revenue teams, and operators.

Presentation-Ready Output

Results are structured and formatted for quick inclusion in decks, memos, or pricing reviews.

Flexible for Any Use Case

Works for individual SKUs, product families, or blended business models. Simple enough for quick decisions — structured enough for planning, budgeting, and board-level discussions.

FAQs

Finance teams, controllers, FP&A analysts, CFOs, revenue leaders, and business owners who need a clean, defensible way to quantify how price, cost, and volume changes impact contribution margin and profitability. Ideal for planning cycles, pricing reviews, and rapid “what if” analysis.

The Price Change Calculator runs natively in Microsoft Excel — no additional software is required.

To use the full functionality, you need:

  • Excel for Windows or Mac
  • Macros enabled (VBA)
  • Ability to run local activation (no network transmission required)

If macros are disabled, the workbook opens in read-only mode until activated.

Licensing is simple. Each purchase covers one user, who may install the tool on up to two machines (typically a desktop and a laptop). When the file opens, your device is automatically recognized and activated. Activation happens locally on your machine — no data is transmitted.

You can add additional licenses at checkout, and larger teams can contact us anytime for enterprise licensing options.

If a machine isn’t licensed, the workbook opens in read-only mode until a valid license is added.

You receive the full Price Change Calculator Excel model, complete with price/cost sensitivity logic, contribution margin calculations, break-even and volume impact outputs, and structured formatting to help you get started quickly.

Yes. Any refinements to the pricing logic or improvements to the model will be included as free updates to the file version you purchased.

You have full access to our documentation resources, troubleshooting guides, and file re-downloads. If you need additional help, reach out anytime — we’re here to make sure you get up and running quickly.

ELIMINATE GUESSWORK IN PRICING DECISIONS

See the impact. Make the right move.

Quantify price, cost, and volume changes with clean, transparent math — and make faster, more confident decisions in every planning cycle, pricing review, or vendor negotiation.